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Quaker Oats to Retire Aunt Jemima After Acknowledging Brand's Origins as 'Racial Stereotype', Smart News

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The breakfast line's rebranding arrives amid widespread protests against systemic racism and police brutality

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Aunt Jemima brand retired due to racial stereotype; Uncle Ben's will 'evolve

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Quaker Oats is retiring the Aunt Jemima brand because of its origins in a racial stereotype - Marketplace

Sage Business Cases - Quaker Oats Company: Fashioning a Future for Aunt Jemima

Aunt Jemima brand announces new name following backlash amid Black lives Matter protests